Our team provided brand and identity packages, website redesign, and copywriting. I led our UX initiatives as we reworked the information architecture to allow for the mortgage and banking sites to be merged. We focused on removing redundancies, addressing pain points, and streamlining the overall user experience.
Updated homepage that combined banking and mortgage sites into a single experience.
New identity package.
Interior design elements to reinfornce new branding inside Triumph locations.
Our team also provided ongoing advertising design for print, digital, out-of-home, and events.
Triumph Bank was acquired by Simmons Bank and so our work on the website is no longer live.